A Closer Look at Shanghai Disney Resort

Check-in Asia took a long metro ride to the happiest place on earth to research a China travel trends article for a new Indonesian client.

<<Disney’s largest and most expensive international resort ever, Shanghai Disney cost US$5.5 billion and covers 3.9 sq km on the city outskirts. It’s dominated by the world’s biggest, most elaborate Disney Enchanted Storybook Castle.

 

 

 

 

 

>>A first stop for many is Asia’s first World of Disney store to kit up in full princess attire. Snow White’s yellow taffeta dress was a favourite for kids, while people of all ages sported Minnie Mouse bow headbands, bubble wands and Donald Duck caps – like this visitor we spotted, who manages to totally pull off the look.

 

 

 

 

<<For its first resort in mainland China, Disney pledged to deliver “a truly magical place that is both authentically Disney and distinctly Chinese.” Donald Duck and the Chipmunks arrive in sedan chairs and attempt to learn tai chi from a master.

 

 

>>On the the longest-ever Mickey Avenue parade route, Chinese Disney princess Mulan is one of the finale acts atop the largest float, replete with exploding canons.

 

 

<<Walt Disney CEO Bob Iger has called closing the deal for Shanghai Disney Resort “a massive test of perseverance” taking more than a decade, but the delay on Disney’s plans for China may have had unforeseen benefits. We analyse China’s current appetite for short-haul travel and entertainment and take a detailed look at the state of Shanghai Disneyland four months after opening in our upcoming report. Stay tuned and have a magical day!

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