Monday, October 15, 2018

Decoding Shifting Trends in Travel & Lifestyle

A quick check of the calendar tells us there are just 11 weeks left of 2018… and counting. As Asia’s travel, consumer and lifestyle sectors cautiously prepare for the uncertain backdrafts of a China-US trade war, possible currency fluctuations and jittery GDP announcements, Check-in Asia rewinds another eventful year of trends tracking.

How has Ctrip contributed to the Chinese Travel Revolution?

In 2018, we teamed up with EyeforTravel to produce a timely report charting the local, regional and global rise of Ctrip, China’s leading online travel agent which celebrates its 20th anniversary in 2019. An accompanying mini report takes a broader look at China’s online travel booking market, and assesses Ctrip’s cashed-up challengers, Meituan-Dianping and Elong-Tongcheng,  the proliferation of activities-based booking platforms, and prospects four outbound and domestic Chinese travel should the value of the RMB weaken in 2019.

Does Macau’s family-friendly focus open up the casino-tourism market for Cambodia and Japan?

Tourism is the mainstay of Macau’s economy, and casino gaming has been the primary revenue driver since 2004. A policy shift towards family and business-oriented tourism, however, means new destination marketing tactics are needed to entice more visitors from South East Asia, Japan and Korea, and reduce the reliance on visitors from Mainland China. Check-in Asia partnered with Mintel to track the tourism challenges faced by Macau, particularly as Cambodia and Japan target the lucrative casino travel market.

How are brands and retailers responding to changing consumer aspirations in South East Asia?

Urban consumers in Thailand and Indonesia are eagerly embracing smart technologies, and expect brands and travel providers to . Each month, we produce a round-up of innovations designed to make travel, living and working more fun, more convenient and more . Recent themes have included new modes of e-commerce home-delivery, providing free bus rides in exchange for used plastic bottles, low-altitude drone taxi tests and concerns over a digital citizen database. Travel-themed observations include marine trash overload on popular beaches, photo-shaming visitors who post social media images disrespecting its spiritual significance of a UNESCO World Heritage Site, and how a rumoured CIA ‘Black Site’ has become a historic tourism attraction.

What are the next “Big Things” in Asian tourism and lifestyle?

As aspirational Asian travellers continue to driving change across the planet, we are fine-tuning our upcoming 2019 report. In the meantime, here’s Check-in Asia’s 2018 Top 10 Asian Travel Trends report, published in December 2017, that sifted through the segments and sectors we thought would dominate this year’s travel landscape.

The post Decoding Shifting Trends in Travel & Lifestyle appeared first on Check in Asia.



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